About
Event Strategy Group (ESG) is a US-based strategic event and experiential marketing agency headquartered in Broomall, PA, that specializes in creating high-impact in-person, virtual, and hybrid events to deepen client engagement and accelerate business outcomes. Our team of seasoned strategists, producers, and technologists help brands elevate the attendee experience—mapping customer journeys and optimizing touchpoints to drive measurable value.
Core Services
- Event Strategy & Design: ESG guides clients through objective-setting, attendee journey mapping, budget allocation, and creative ideation—ensuring events directly serve broader organizational goals.
- Event Production & Execution: From technical setup and content management to on-site staffing and hybrid engagement tools, ESG delivers seamless event delivery for both live and virtual formats.
- Analytics & Optimization: Emphasis on metrics-driven outcomes, leveraging attendee data, registration insights, and post-event feedback to continuously refine strategy.
- Innovative Tech Integration: Incorporates virtual platforms, mobile-interactivity, gamification, and data tracking to heighten engagement.